Elevator Pitch, Crafting The Perfect One

elevator speech

You’ve heard the term elevator pitch. What is it? An elevator pitch is a brief and persuasive speech that will spark interest in what your organization does. A good pitch shouldn’t last longer than 20-30 seconds. It should be interesting and memorable. You should explain what makes you, your product, or idea unique. Some think … Read more

Networking Mistakes, What to Avoid


You only have one chance to make a first impression. It’s important you’re sending the right message the minute you meet someone. It’s also important to act as if each social interaction is a chance to network. You need to be aware of common mistakes and do your best to stay away from them. This … Read more

EDDM, What is it and Why You Need it


What is EDDM? EDDM stands for Every Door Direct Mail. This service has been used by many businesses nationwide to get their business into every mailbox within a designated area. Most businesses overlook it. However, it is a very lucrative marketing tool. Mailing is one of the best ways to reach a large number of … Read more

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