Hang Tags and Their Unique Uses

hang tags

Hang tags can do much more than tell the price of off-the-rack clothes. Toys sporting equipment, electronics, vehicles and anything else you can put on a store shelf or showroom can use hang tags. No matter the product, hang tags can be used to develop your brand and build a rapport with customers. Unlike most … Read more

Window Clings, Make Yourself Standout

window cling

Have you considered using window clings to promote your business? Customized window clings will grab your customers attention and drive business into your store. Window clings have proven to be a promotional tool that is both informative and attractive. Unlike other stickers that make use of adhesive, window clings make use of the static electricity … Read more

Brochure, Designing Guidelines

brochure

A brochure is a practical marketing tool that, as a business, you cannot afford to pass up. They are extremely versatile and allow you to cut your budget without cutting marketing presence. This can make brochures difficult to design an interesting and informative piece. A good design requires a strong plan and following certain guidelines. … Read more

Letterhead, Design the Perfect One

letterhead

A great letterhead can make the difference when it comes to your brand succeeding. There is a difference between receiving a letter on standard blank paper and one topped with a wonderfully designed letterhead. A letterhead can act as a marketing opportunity and provides an opportunity for brand engagement as well as lend credibility to … Read more

Professional Marketing Material, Tips and Tricks

Professional Marketing Material

As your business grows you need to ensure that your printed material is well thought out. When presenting products and services, catalogs, newsletters, product sheets, brochures, letterheads, and etc. should be consistent and match your brand. With improved publishing software, many companies decided to complete this internally. Resist the urge. Professional marketing material is important … Read more

Postcards, Designing for Mailing Use

postcards

Postcards were once a popular medium for personal correspondence. They have now gained traction as a marketing tool. Postcards can be sent to a specific target audience on a mailing list. This is one of their biggest advantages. They’re not only an affordable way to get in touch with a specific group of people, but … Read more

Booklets, Best Design Tips

booklets

Booklets have a variety of uses. Depending on the use, your booklet will need to be designed differently. For example, manuals need to be different from promotional booklets and event programs. Choosing the right design to match your brand is more involved than a flyer or poster. Choosing Booklet Design Options Stock Weight and Thickness … Read more

Post Card Printing Tips You Need

post cards

Post cards can be a very effective marketing tool when used correctly. There is a revival for personal mail, even among millennials. Given this surge in demand, many are looking to post cards for their marketing. Post Card Printing Tips Opt for thicker card stock. Thicker cardstocks last longer and feel better. Heavier objects tend … Read more